Ultra partners with SiriusXM to introduce ‘Virtual Audio Festival’

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For Ultra Music Festival followers disheartened by the news of its “postponement” to 2021 earlier this month due to the COVID-19 outbreak, the Miami event is giving those who planned to either attend or view its livestream the opportunity to still experience the music.

In a partnership with SiriusXM, Ultra will be hosting its own UMF Radio station to broadcast “Ultra Virtual Audio Festival” through the radio platform. Slated to commence streaming at 5 p.m. ET Friday, March 20 through Monday, March 23, Ultra will be broadcasting exclusive live performances from the likes of Martin Garrix, Armin van Buuren, Major Lazer, Afrojack and Above & Beyond among other notable headliners. Additional sets from Ultra’s past iterations will also be available to hear through radio station from Kygo, The Chainsmokers and more.

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Ultra partners with SiriusXM to introduce ‘Virtual Audio Festival’

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